Media Encoder can also be used for all the finishing touches on a video like adding watermarks, thumbnails, and logos. It can be set to automatically change or transcode the video to whatever format you need for the particular place that the video is going. Media Encoder brings in edited video, changes it from one file size or format to another to allow you to upload your work to YouTube, Vimeo, and other platforms. Media Encoder is part of Adobe’s Creative Cloud and it can finish the work of exporting while you start on another project. Now it is time to send it out to the world but you may be wondering, what is the best way to do that? The answer is to turn it over to Adobe Media Encoder. You’ve put in hours of work editing a video in Premiere Pro, making sure everything is just right.
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